IDÉ House of Brands Revolutionizes Business Flexibility through Outsourced Expert Services

Having Greenstep as a partner has been an important part of the IDÉ House of Brands success story. Comprehensive specialist services allow staff to focus on their core competencies while the day-to-day business routines are taken care of with confidence.

IDÉ House of Brands is a company specializing in product media, with a focus on supporting companies in communication and developing brand visibility. The quality of their service is guaranteed by a wide range of products and more than 30 years of experience in the industry.

"IDÉ House of Brands is the largest product media professional in the Nordic countries. We help clients to increase brand visibility with high-quality and useful products. As a pioneer in sustainability, we also make sure that we always offer our customers the best and most responsibly sourced products", says Simon Gold, Managing Director.

The partnership between IDÉ House of Brands and Greenstep dates back to 2017, when the company was in need of an external CFO. Over the years, IDÉ House of Brands has increasingly outsourced services as Greenstep's versatile and flexible specialist services have successfully met the company's evolving needs.

"We initially started looking for a partner because the existing financial management did not meet our needs. When we started working with Greenstep, we had no idea how good their service would be. Having a competent partner like Greenstep allows us to scale the number of services according to our needs. The fact that we've now outsourced not only financial services, but also payroll, accounting, and HR services to Greenstep, stands as a testament to the seamless collaboration", says Simon.

Flexibility at its best: Comprehensive services that scale with your needs

According to Simon, having Greenstep as a partner has been an important part of the IDÉ House of Brands success story. Comprehensive specialist services allow staff to focus on their core competencies while the day-to-day business routines are taken care of with confidence.

“Greenstep's robust support is evident in our company's performance, and their assistance played a significant role during the challenging pandemic period. Their expert consultancy continues to guide us to optimal solutions. Overall, they provide us with impeccable service - solutions to our problems seem to be readily available. We anticipate further expansion of our service outsourcing to Greenstep in the future”, concludes Simon.

People-centered and responsible services create the foundation for a thriving collaboration

Simon values a people-focused approach and open communication in the partnership. Through close collaboration, Greenstep and IDÉ House of Brands have developed a deep understanding of each other, fostering valuable friendships over the years.

"Working with Greenstep feels like working with your own people. Their strong people-oriented approach is evident, and we're assigned specific contacts who are easy to approach. Over the years, real friendships have blossomed, making our daily interactions enjoyable. I wholeheartedly recommend Greenstep to others; their genuine willingness to help and their pool of experts to meet different needs is truly commendable", says Simon.